Clever Curl was created by a group of Australian curl specialists inspired by the Curly Girl Method (popularised by Lorraine Massey). The Curly Girl Method directs you to completely saturate hair, wash your curly hair with products that are free of silicone and sulphate, avoid using a brush, and use refreshing techniques rather than frequently washing.

Clever Curl is brought to you by the team from hair care brand EverEscents, designed to give you beautiful natural curls. The range is a highly specialised line of hair products carefully formulated to enhance and embrace naturally curly hair.

Moisture and Protein

Delivering moisture and the ability to hold a healthy hydrated curl are paramount functions across the range. With the added benefits of Certified Organic Aloe Vera Juice and Rice Water Protein providing the perfect balance of nourishment and strength. Clever Curl is your curl‘s best friend!

Australian Owned and Made

Clever Curl is a 100% Aussie owned company with all products being manufactured in Australia. Valuing Australian Trade is about purchasing and sourcing materials and ingredients from Aussie suppliers including bottles, labels, posters and marketing materials.

Experts in the Curly Girl Method

Every Clever Curl product from curl cream to rich conditioner is designed for a different stage of the Curly Girl Method (CGM). Using the preferred technique of each step of the Curly Girl Method will produce incredible results and stronger curls  – bringing your hair long lasting maximum moisture to a dehydrated curl, effective cleansing with the Clever Cleanser , or deep conditioning with the Rich Conditioner . If you’re after lightweight moisture, the Light Conditioner is right for you and create some beautiful definition and stronger curl definition with the Curl Gel Humid Weather Clever or the Curl Gel Dry Weather Clever

Clever Curl is your curl’s best friend!

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